Hey, I’m Lalo.
I’m a Creative Director and Content Creator who builds brands through bold creative direction, visual storytelling, and content that connects—especially on social.
I’m a Creative Director and Content Creator who builds brands through bold creative direction, visual storytelling, and content that connects—especially on social.
I help brands stand out by giving products, services, and ideas their own identity, style, and personality, then bringing that to life through content built for social media. Whether it’s crafting a brand from scratch, directing a campaign, or producing scroll-stopping content, I make sure every piece hits and feels intentional.
I’ve spent the last few years creating high-impact content for socials from photo and video to TikTok's, promos, and content systems that give brands consistency and a clear voice online.
Over time, I’ve realized my passion isn’t just creating content—it’s building brands that feel fresh, culturally relevant, and true to themselves. I draw inspiration from creatives like A$AP Rocky and Kanye West, and collectives like AWGE and MSCHF teams that aren’t afraid to break the rules and shape culture.
